Media entrepreneurship: a consensual definition

Media Entrepreneurship has been an ambiguous, unclear and controversial concept and despite of growing academic efforts in the last decade, it is still a poorly defined subject. This paper is an effort to fill this gap by providing a comprehensive definition of media entrepreneurship. Firstly, a lit...

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Autores:
Khajeheian, Datis
Tipo de recurso:
Fecha de publicación:
2017
Institución:
Universidad EAFIT
Repositorio:
Repositorio EAFIT
Idioma:
eng
OAI Identifier:
oai:repository.eafit.edu.co:10784/11399
Acceso en línea:
http://hdl.handle.net/10784/11399
Palabra clave:
Media Entrepreneurship; Media Management; Venture Creation; Media Firm; Delphi Method; Consensual Definition; Consensus
Emprendimiento mediático; gestión mediática; creación de empresas; empresa mediática; método Del- phi; definición consensuada; consenso
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License
Copyright (c) 2017 AD-minister
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spelling 2017-02-282017-05-03T14:56:11Z2017-02-282017-05-03T14:56:11Z2256-43221692-0279http://hdl.handle.net/10784/1139910.17230/ad-minister.30.5Media Entrepreneurship has been an ambiguous, unclear and controversial concept and despite of growing academic efforts in the last decade, it is still a poorly defined subject. This paper is an effort to fill this gap by providing a comprehensive definition of media entrepreneurship. Firstly, a literature review conducted and entrepreneurship, media, opportunity and innovation as building blocks of media entrepreneurship explained. Then by using of a mixed of bibliographic method and a Delphi method with multi-stage analysis process, a consensual definition of media entrepreneurship proposed. This definition integrates some key features of the emerging media environment such as distinction of content and platform, value delivery, opportunity development, non-monetary benefit, etc. It is expected that the findings of this research clear the ground for further researches in the field of media entrepreneurshipEl emprendimiento mediático ha sido un concepto ambiguo, confuso y controversial y a pesar de los crecientes esfuerzos académicos de la última década, sigue siendo una materia de estudio no muy bien definida. Este artículo es un esfuerzo por llenar esta brecha al proveer una definición amplia sobre el emprendimiento mediático. En primer lugar, se lleva a cabo una revisión de la literatura y se ponen el em- prendimiento, los medios de comunicación, las oportunidades y la innovación como elementos básicos de la explicación del emprendimiento mediático. Luego, utilizando un método bibliográfico combinado y un método Delphi con un proceso de análisis de múltiples etapas, se propone una definición consen- suada del emprendimiento mediático. Esta definición integra algunas de las principales características del naciente entorno mediático tales como la distinción entre “contenido” y “plataforma”, “valor entre- gado”, “desarrollo de oportunidad”, “beneficio no monetario”, etc. Se espera que los hallazgos de esta investigación allanen el camino para futuros investigadores en el campo del emprendimiento mediáticoapplication/pdfengUniversidad EAFIThttp://publicaciones.eafit.edu.co/index.php/administer/article/view/4615http://publicaciones.eafit.edu.co/index.php/administer/article/view/4615Copyright (c) 2017 AD-ministerAcceso abiertohttp://purl.org/coar/access_right/c_abf2instname:Universidad EAFITreponame:Repositorio Institucional Universidad EAFITAD-minister; No 30 (2017); 91-113Media entrepreneurship: a consensual definitionEmprendimiento mediático: una definición consensuadainfo:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionarticlepublishedVersionArtículohttp://purl.org/coar/version/c_970fb48d4fbd8a85http://purl.org/coar/resource_type/c_6501http://purl.org/coar/resource_type/c_2df8fbb1Media Entrepreneurship; Media Management; Venture Creation; Media Firm; Delphi Method; Consensual Definition; ConsensusEmprendimiento mediático; gestión mediática; creación de empresas; empresa mediática; método Del- phi; definición consensuada; consensoKhajeheian, DatisAD-minister3091113AD-ministerTHUMBNAILminiatura-administer.jpgminiatura-administer.jpgimage/jpeg8755https://repository.eafit.edu.co/bitstreams/12aeb4b0-513d-4030-bc76-b730b9914900/download87c28d32b620f3408b1c70a3c505fbd8MD51ORIGINALMedia entrepreneurship a consensual definition.pdfMedia entrepreneurship a consensual definition.pdfTexto completo PDFapplication/pdf263164https://repository.eafit.edu.co/bitstreams/923440bc-79b9-4073-8313-5ef04bf74040/download07a9ac62092cb8ad8306b0602754ba07MD52articulo.htmlarticulo.htmlTexto completo HTMLtext/html374https://repository.eafit.edu.co/bitstreams/b9db2ff8-77fd-4261-8dd9-fe3f1338f282/download43e8ce07f3ad9fb0943eeac24f8242fdMD5310784/11399oai:repository.eafit.edu.co:10784/113992019-12-05 01:14:32.49open.accesshttps://repository.eafit.edu.coRepositorio Institucional Universidad EAFITrepositorio@eafit.edu.co
dc.title.eng.fl_str_mv Media entrepreneurship: a consensual definition
dc.title.spa.fl_str_mv Emprendimiento mediático: una definición consensuada
title Media entrepreneurship: a consensual definition
spellingShingle Media entrepreneurship: a consensual definition
Media Entrepreneurship; Media Management; Venture Creation; Media Firm; Delphi Method; Consensual Definition; Consensus
Emprendimiento mediático; gestión mediática; creación de empresas; empresa mediática; método Del- phi; definición consensuada; consenso
title_short Media entrepreneurship: a consensual definition
title_full Media entrepreneurship: a consensual definition
title_fullStr Media entrepreneurship: a consensual definition
title_full_unstemmed Media entrepreneurship: a consensual definition
title_sort Media entrepreneurship: a consensual definition
dc.creator.fl_str_mv Khajeheian, Datis
dc.contributor.author.none.fl_str_mv Khajeheian, Datis
dc.subject.keyword.eng.fl_str_mv Media Entrepreneurship; Media Management; Venture Creation; Media Firm; Delphi Method; Consensual Definition; Consensus
topic Media Entrepreneurship; Media Management; Venture Creation; Media Firm; Delphi Method; Consensual Definition; Consensus
Emprendimiento mediático; gestión mediática; creación de empresas; empresa mediática; método Del- phi; definición consensuada; consenso
dc.subject.keyword.spa.fl_str_mv Emprendimiento mediático; gestión mediática; creación de empresas; empresa mediática; método Del- phi; definición consensuada; consenso
description Media Entrepreneurship has been an ambiguous, unclear and controversial concept and despite of growing academic efforts in the last decade, it is still a poorly defined subject. This paper is an effort to fill this gap by providing a comprehensive definition of media entrepreneurship. Firstly, a literature review conducted and entrepreneurship, media, opportunity and innovation as building blocks of media entrepreneurship explained. Then by using of a mixed of bibliographic method and a Delphi method with multi-stage analysis process, a consensual definition of media entrepreneurship proposed. This definition integrates some key features of the emerging media environment such as distinction of content and platform, value delivery, opportunity development, non-monetary benefit, etc. It is expected that the findings of this research clear the ground for further researches in the field of media entrepreneurship
publishDate 2017
dc.date.available.none.fl_str_mv 2017-05-03T14:56:11Z
dc.date.issued.none.fl_str_mv 2017-02-28
dc.date.accessioned.none.fl_str_mv 2017-05-03T14:56:11Z
dc.date.none.fl_str_mv 2017-02-28
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1692-0279
dc.identifier.uri.none.fl_str_mv http://hdl.handle.net/10784/11399
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10.17230/ad-minister.30.5
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dc.rights.eng.fl_str_mv Copyright (c) 2017 AD-minister
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dc.publisher.spa.fl_str_mv Universidad EAFIT
dc.source.none.fl_str_mv instname:Universidad EAFIT
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dc.source.eng.fl_str_mv AD-minister; No 30 (2017); 91-113
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