Generación de valor: factor clave en la toma de decisiones de las pymes
The purpose of this research was to analyze the influence of value generation as core element for decision making in SMEs of ceramic products located in the border area of Colombia and Venezuela. This is a quantitative study with a cor-relational non-experimental and transactional approach. It was p...
- Autores:
-
DIAZ ORTEGA, NUBIA ISABEL
Maestre Delgado, Marisol
Romero U., Fernando J.
- Tipo de recurso:
- Article of journal
- Fecha de publicación:
- 2018
- Institución:
- Corporación Universidad de la Costa
- Repositorio:
- REDICUC - Repositorio CUC
- Idioma:
- spa
- OAI Identifier:
- oai:repositorio.cuc.edu.co:11323/6350
- Acceso en línea:
- https://hdl.handle.net/11323/6350
https://doi.org/10.17981/econcuc.39.2.2018.01
https://repositorio.cuc.edu.co/
- Palabra clave:
- Value generation
Decision making
Economic value added
Financial management
Generación de valor
Toma de decisiones
Valor económico agregado
Gestión financiera
- Rights
- openAccess
- License
- CC0 1.0 Universal
| Summary: | The purpose of this research was to analyze the influence of value generation as core element for decision making in SMEs of ceramic products located in the border area of Colombia and Venezuela. This is a quantitative study with a cor-relational non-experimental and transactional approach. It was performed with a population of 8 managers and 8 financial managers. This study is based on the theoretical contributions of García (2009), Knight (2004), Copeland, Koller and Murrin (2004), among others. The results show a high influence of value gen-eration in decision making. In conclusion, SMEs should set actions to try to improve value generation. |
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