Motivaciones de los voluntarios corporativos y factores que influyen sobre ellas
El conocimiento de las motivaciones de los voluntarios es un insumo crítico para el diseño de estrategias de captación y retención en los programas de voluntariado corporativo. No obstante, su importancia, la investigación empírica sobre la motivación en este tipo de voluntariado es apenas incipient...
- Autores:
-
Licandro Goldaracena, Oscar Daniel
Yapor González, Stefanía
Correa García, María Patricia
- Tipo de recurso:
- Article of journal
- Fecha de publicación:
- 2022
- Institución:
- Corporación Universidad de la Costa
- Repositorio:
- REDICUC - Repositorio CUC
- Idioma:
- spa
- OAI Identifier:
- oai:repositorio.cuc.edu.co:11323/11961
- Acceso en línea:
- https://doi.org/10.17981/econcuc.43.2.2022.Org.4
- Palabra clave:
- Corporate Volunteering
Personal Volunteering
Motivations
Volunteers
Altruism
Uruguay
Voluntariado Corporativo
Voluntariado Personal
Motivaciones
Voluntarios
Altruismo
Uruguay
- Rights
- openAccess
- License
- Oscar Daniel Licandro Goldaracena, Stefanía Yapor González, María Patricia Correa García - 2022
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|
dc.title.spa.fl_str_mv |
Motivaciones de los voluntarios corporativos y factores que influyen sobre ellas |
dc.title.translated.eng.fl_str_mv |
Motivations of corporate volunteers and factors influencing them |
title |
Motivaciones de los voluntarios corporativos y factores que influyen sobre ellas |
spellingShingle |
Motivaciones de los voluntarios corporativos y factores que influyen sobre ellas Corporate Volunteering Personal Volunteering Motivations Volunteers Altruism Uruguay Voluntariado Corporativo Voluntariado Personal Motivaciones Voluntarios Altruismo Uruguay |
title_short |
Motivaciones de los voluntarios corporativos y factores que influyen sobre ellas |
title_full |
Motivaciones de los voluntarios corporativos y factores que influyen sobre ellas |
title_fullStr |
Motivaciones de los voluntarios corporativos y factores que influyen sobre ellas |
title_full_unstemmed |
Motivaciones de los voluntarios corporativos y factores que influyen sobre ellas |
title_sort |
Motivaciones de los voluntarios corporativos y factores que influyen sobre ellas |
dc.creator.fl_str_mv |
Licandro Goldaracena, Oscar Daniel Yapor González, Stefanía Correa García, María Patricia |
dc.contributor.author.spa.fl_str_mv |
Licandro Goldaracena, Oscar Daniel Yapor González, Stefanía Correa García, María Patricia |
dc.subject.eng.fl_str_mv |
Corporate Volunteering Personal Volunteering Motivations Volunteers Altruism Uruguay |
topic |
Corporate Volunteering Personal Volunteering Motivations Volunteers Altruism Uruguay Voluntariado Corporativo Voluntariado Personal Motivaciones Voluntarios Altruismo Uruguay |
dc.subject.spa.fl_str_mv |
Voluntariado Corporativo Voluntariado Personal Motivaciones Voluntarios Altruismo Uruguay |
description |
El conocimiento de las motivaciones de los voluntarios es un insumo crítico para el diseño de estrategias de captación y retención en los programas de voluntariado corporativo. No obstante, su importancia, la investigación empírica sobre la motivación en este tipo de voluntariado es apenas incipiente y aislada. El objetivo de la investigación fue identificar la estructura de motivaciones de los voluntarios corporativos y estudiar si esa estructura depende de factores sociodemográficos y culturales de los voluntarios y de la práctica del voluntariado personal en instituciones sociales. Es un estudio de tipo correlacional apoyado en una metodología de tipo cuantitativo. Se aplicó un cuestionario auto-administrado a voluntarios de 13 empresas que en Uruguay implementan programas de voluntariado corporativo. Las motivaciones se midieron en base al Volunteer Functions Inventory, que es una herramienta validada y ampliamente aplicada para medir las motivaciones del voluntariado en organizaciones sociales. Los resultados obtenidos son consistentes con los de investigaciones realizadas en otros países, con la diferencia de que los motivos relacionados con el interés por adquirir conocimientos registraron un mayor peso relativo que los estrictamente altruistas. También se encontró que la estructura de motivaciones resultó ser independiente de la mayoría de las variables que caracterizan a los voluntarios, al tiempo que se registraron diferencias significativas al comparar entre voluntarios de distintas empresas. Entre las principales conclusiones se destaca que la motivación de los voluntarios corporativos combina motivos altruistas y egocéntricos, que la estructura de motivaciones de cada voluntario no parece depender de factores personales y que existen factores relacionados con la empresa que impactan sobre esa estructura. |
publishDate |
2022 |
dc.date.accessioned.none.fl_str_mv |
2022-07-01 00:00:00 |
dc.date.available.none.fl_str_mv |
2022-07-01 00:00:00 |
dc.date.issued.none.fl_str_mv |
2022-07-01 |
dc.type.spa.fl_str_mv |
Artículo de revista |
dc.type.coar.spa.fl_str_mv |
http://purl.org/coar/resource_type/c_6501 http://purl.org/coar/resource_type/c_2df8fbb1 |
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Text |
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dc.type.local.eng.fl_str_mv |
Journal article |
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http://purl.org/redcol/resource_type/ART |
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http://purl.org/coar/version/c_970fb48d4fbd8a85 |
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0120-3932 |
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https://doi.org/10.17981/econcuc.43.2.2022.Org.4 |
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10.17981/econcuc.43.2.2022.Org.4 |
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2382-3860 |
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0120-3932 10.17981/econcuc.43.2.2022.Org.4 2382-3860 |
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https://doi.org/10.17981/econcuc.43.2.2022.Org.4 |
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Económicas CUC |
dc.relation.references.spa.fl_str_mv |
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Journal of Business Ethics, 85(Supplement 2), 387–398. https://doi.org/10.1007/s10551-008-9741-0 Booth, J., Park, K.-W. & Glom, T. (2009). Employer-supported volunteering benefits: gift exchange among employers, employees, and volunteer organizations. Human Resource Management, 48(2), 227–249. https://doi.org/10.1002/hrm.20277 Butcher, J. (2016). Voluntariado Corporativo. En J. Butcher y G. Berdusco, Acción voluntaria y voluntariado en México. (pp. 123–196). México, D.F.: Ariel. Disponible en https://www.ciesc.org.mx/avvm.html Cavallaro, L. (2007). Corporate Volunteering: What Employers and Employees Really Think. Australian Journal on Volunteering, 12(1), 52–56. Available: https://search.informit.org/doi/abs/10.3316/ielapa.840551373176164 Chacón, F., Pérez, T., Flores, J. y Vecina, M. (2010). Motivos del Voluntariado: Categorización de las Motivaciones de los Voluntarios Mediante pregunta abierta. 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The factors contributing to sport volunteer satisfaction. Presented at the European Proceedings of Social & Behavioural Sciences, ICPESK 2018, Bucharest, Bucuresti, Romania. Available: https://www.europeanproceedings.com/book-series/EpSBS Ferreira, M., Proença, T. y Proença, J. (2008). As motivacões no trabalho voluntário. Revista Portuguesa e Brasileira de Gestão, 7(3), 43–53. Disponible en https://bibliotecadigital.fgv.br/ojs/index.php/rbpg/article/view/78898 Fischer, L. & Bannister, K. (1993). Older Volunteers: A Guide to Research and Practice. Thousand Oaks: Sage Publications. Frisch, M. & Gerrard, M. (1981). Natural Helping Systems: Red Cross Volunteers. American Journal of Community Psychology, 9(5), 567–579. https://doi.org/10.1007/BF00896477 Gallardo, D., Sánchez, M., Corchuelo, M. y Guerra, A. (2010). Diagnóstico del voluntariado corporativo en la empresa española. Revista de Estudios Empresariales, (2), 54–80. Disponible en https://revistaselectronicas.ujaen.es/index.php/REE/article/view/474 Giannoulakis, C., Wang, C.-H. & Gray, D. (2008). Measuring Volunteer Motivation in Mega-Sporting Events. Event Management, 11(4), 191–200. https://doi.org/10.3727/152599508785899884 Gómez, P. & Fernández, J. (2017a). Motivations and possible decisive factors in employee participation in corporate volunteering programmes. Ramon Llull Journal of Applied Ethics, (8), 121–157. Disponible en https://raco.cat/index.php/rljae/article/view/321837 Gómez, P. & Fernández, J. (2017b). Brakes and barriers of Corporate Volunteering. CIRIEC-España, Revista de Economía Pública, Social y Cooperativa, (90), 253–290. https://doi.org/10.7203/CIRIEC-E.90.9201 Herzig, C. (2006). Corporate volunteering in Germany: survey and empirical evidence. International Journal of Business Environment, 1(1), 51–69. http://dx.doi.org/10.1504/IJBE.2006.010128 Hu, J., Jiang, K., Mo, S., Chen, H. & Shi, J. (2016). The motivational antecedents and performance consequences of corporate volunteering: When do employees volunteer and when does volunteering help versus harm work performance? Organizational Behavior and Human Decision Processes, 137, 99–111. http://dx.doi.org/10.1016/j.obhdp.2016.08.005 Jones, D. A. (2011). Does serving the community also serve the company? Using organizational identification and social exchange theories to understand employee responses to a volunteerism programme. Journal of Occupational and Organizational Psychology, 83(4), 857–878. https://doi.org/10.1348/096317909X477495 Katz, D. (1960). The functional approach to the study of attitudes. Public Opinion Quarterly, 24(2), 163–204. https://doi.org/10.1086/266945 Khan, M. (2016). Management of corporate volunteers and the effects of volunteering on the well-being and engagement of employees: A Review and Framework for Future Research. 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Motivation and satisfaction of marathon volunteers: How important is volunteers´ level or running experience? Journal of Convention & Event Tourism, 18(1), 41–59. https://doi.org/10.1080/15470148.2016.1230530 Mañas-Viniegra, L. (2018). El voluntariado corporativo en la estrategia de responsabilidad social de las empresas del IBEX 35. Retos, 8(16), 19–32. https://doi.org/10.17163/ret.n16.2018.02 McCurley, S. & Lynch, R. (1998). Essential Volunteer Management (Directory of Social Change management in practice guide). London: The Directory of Social Change. Moskell, C., Broussard, A. & Ferenz, G. (2010). Examining Volunteer Motivations and Recruitment Strategies For Engagement in Urban Forestry. Cities and the Enviroment, 3(1), 1–30. http://dx.doi.org/10.15365/cate.3192010 Mostyn, B. (1983). The meaning of volunteer work: a qualitative investigation. In: Hatch, S. (Eds.). Volunteers: patterns, meanings & motives (pp. 24–50). London: The Volunteer Centre. Muthuri, J., Matten, D. & Moon, J. (2009). Employee Volunteering and Social Capital: Contributions to Corporate Social Responsibility. British Journal of Management, 20(1), 75–89. https://doi.org/10.1111/j.1467-8551.2007.00551.x Nyaoke, B., Mutua, G., Sajabi R., Nyasani, D., Mureithi, M. & Anzala O. (2017). Volunteer motivators for participating in HIV vaccine clinical trials in Nairobi, Kenya. PLoS ONE, 12(9), 1–12. Available: https://journals.plos.org/plosone/article/file?id=10.1371/journal.pone.0183788&type=printable Omoto, A. & Snyder, M. (1995). Sustained helping without obligation: motivation, longevity of service and perceived attitude change among AIDS volunteers. Journal of Personality and Social Psychology, 68(4), 671–686. https://doi.org/10.1037/0022-3514.68.4.671 Pajo, K. & Lee, L. (2010). Corporate Sponsored-Volunteering: A Work Design Perspective. Journal of Business Ethics, 99(3), 467–482. https://doi.org/10.1007/s10551-010-0665-0 Peloza, J. & Hassay, D. (2006). Intra-organizational volunteerism: good solider, good deed, and good politics. Journal of Business Ethics, 64(4), 357–379. https://doi.org/10.1007/s10551-005-5496-z Peloza, J., Hudson, S. & Hassay, D. (2009). The marketing of employee volunteerism. Journal of Business Ethics, 85(2), 371–386. https://doi.org/10.1007/s10551-008-9734-z Pérez, G., Garcia, M. y Sepúlveda, L. (2012). La motivación de los voluntarios: una aplicación del inventario de funciones al caso Colombia. Entramado, 8(2), 50–63. Disponible en https://revistas.unilibre.edu.co/index.php/entramado/article/view/3427 Peterson, D. (2004). Recruitment strategies for encouraging participation in corporate volunteer programs. Journal of Business Ethics, 49(4), 371–386. https://doi.org/10.1023/B:BUSI.0000020872.10513.f2 Runté, M. & Basil, D. (2011). Personal and corporate volunteerism: employee motivations. International Journal of Business Environment, 4(2), 133–145. https://doi.org/10.1504/IJBE.2011.040171 Shye, S. (2009). The Motivation to Volunteer: A Systemic Quality of Life Theory. Social Indicators Research, 98(2), 183–200. https://doi.org/10.1007/s11205-009-9545-3 Smith, M., Bruner, J. & White, R. (1956). Opinions and Personality. New York: John Wiley & Sons. SPSS Statistics (versión 22). [Software estadístico]. Armonk: IBM. Disponible en https://www.ibm.com/support/pages/downloading-ibm-spss-statistics-22 Stebbins, R. (2016). Volunteer motivations and nonprofit organizations. In: A. Farazmand. (Eds.). Global Encyclopedia of Public Administration, Public Policy, and Governance. Cham: Springer International. https://doi.org/10.1007/978-3-319-31816-5_2581-1 VanSickle, J., Pierce, D. & Diacin, M. (2015). Volunteer motivations at the 2012 Super Bowl. International Journal of Event and Festival Management, 6(3), 166–181. http://dx.doi.org/10.1108/IJEFM-12-2014-0029 Voncino, A., Polonsky, M. & Dolnicar, S. (2015). Segmenting Australian online panelists based on volunteering motivations. Asia Pacific Journal of Marketing and Logistics, 27(1), 4–22. https://doi.org/10.1108/APJML-03-2014-0036 United Way. (2016). Resultados primer estudio de Voluntariado Corporativo. Colombia 2016. Bogotá, D.C.: United Way. Recuperado de https://unitedwaycolombia.org/wp-content/uploads/2020/01/I_Estudio_de_voluntariado_corporativo.pdf Xu, L., Liao, J., Wu, Y. & Kuang, H. (2021). Effect of Psychological Capital of Volunteers on Volunteering Behavior: The Chained Mediation Role of Perceived Social Support and Volunteer Motivation. Frontiers in Psychology, 12, 1–12. https://doi.org/10.3389/fpsyg.2021.657877 Zappala, G. & McLaren, J. (2004). A functional approach to employee volunteering: an exploratory study. Australian Journal on volunteering, 9(1), 41–54. Disponible en https://search.informit.org/doi/abs/10.3316/ielapa.200405038 |
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Oscar Daniel Licandro Goldaracena, Stefanía Yapor González, María Patricia Correa García - 2022 |
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Licandro Goldaracena, Oscar DanielYapor González, StefaníaCorrea García, María Patricia2022-07-01 00:00:002022-07-01 00:00:002022-07-010120-3932https://doi.org/10.17981/econcuc.43.2.2022.Org.410.17981/econcuc.43.2.2022.Org.42382-3860El conocimiento de las motivaciones de los voluntarios es un insumo crítico para el diseño de estrategias de captación y retención en los programas de voluntariado corporativo. No obstante, su importancia, la investigación empírica sobre la motivación en este tipo de voluntariado es apenas incipiente y aislada. El objetivo de la investigación fue identificar la estructura de motivaciones de los voluntarios corporativos y estudiar si esa estructura depende de factores sociodemográficos y culturales de los voluntarios y de la práctica del voluntariado personal en instituciones sociales. Es un estudio de tipo correlacional apoyado en una metodología de tipo cuantitativo. Se aplicó un cuestionario auto-administrado a voluntarios de 13 empresas que en Uruguay implementan programas de voluntariado corporativo. Las motivaciones se midieron en base al Volunteer Functions Inventory, que es una herramienta validada y ampliamente aplicada para medir las motivaciones del voluntariado en organizaciones sociales. Los resultados obtenidos son consistentes con los de investigaciones realizadas en otros países, con la diferencia de que los motivos relacionados con el interés por adquirir conocimientos registraron un mayor peso relativo que los estrictamente altruistas. También se encontró que la estructura de motivaciones resultó ser independiente de la mayoría de las variables que caracterizan a los voluntarios, al tiempo que se registraron diferencias significativas al comparar entre voluntarios de distintas empresas. Entre las principales conclusiones se destaca que la motivación de los voluntarios corporativos combina motivos altruistas y egocéntricos, que la estructura de motivaciones de cada voluntario no parece depender de factores personales y que existen factores relacionados con la empresa que impactan sobre esa estructura.The knowledge of the motivations of the volunteers is a critical input for the design of recruitment and retention strategies in corporate volunteering programs. Despite its importance, empirical research on the motivation in this type of volunteering is only incipient and isolated. The objective of the research was to identify the structure of motivations of corporate volunteers and to study whether that structure depends on socio-demographic and cultural factors of volunteers and the practice of personal volunteering in social institutions. It is a correlational type study supported by a quantitative type methodology. A self-administered questionnaire was applied to volunteers from 13 companies that implement corporate volunteering programs in Uruguay. The motivations were measured based on the Volunteer Functions Inventory, which is a validated and widely applied tool to measure the volunteering in social organizations The results are consistent with research conducted in other countries, with the difference that the reasons related to the interest in acquiring knowledge registered a higher relative weight than strictly altruistic motives. It was also found that the structure of motivations was independent of most of the variables that characterize the volunteers, while significant differences were recorded between volunteers comparing different companies. Among the main conclusions, it stands out that the motivation of corporate volunteers combines altruistic and egocentric motives, that the structure of motivations of each volunteer does not seem to depend on personal factors and that there are factors related to the company that impact on that structure.application/pdftext/htmltext/xmlapplication/epub+zipspaUniversidad de la CostaOscar Daniel Licandro Goldaracena, Stefanía Yapor González, María Patricia Correa García - 2022https://creativecommons.org/licenses/by-nc-nd/4.0info:eu-repo/semantics/openAccessEsta obra está bajo una licencia internacional Creative Commons Atribución-NoComercial-SinDerivadas 4.0.http://purl.org/coar/access_right/c_abf2https://revistascientificas.cuc.edu.co/economicascuc/article/view/3768Corporate VolunteeringPersonal VolunteeringMotivationsVolunteersAltruismUruguayVoluntariado CorporativoVoluntariado PersonalMotivacionesVoluntariosAltruismoUruguayMotivaciones de los voluntarios corporativos y factores que influyen sobre ellasMotivations of corporate volunteers and factors influencing themArtículo de revistahttp://purl.org/coar/resource_type/c_6501http://purl.org/coar/resource_type/c_2df8fbb1Textinfo:eu-repo/semantics/articleJournal articlehttp://purl.org/redcol/resource_type/ARTinfo:eu-repo/semantics/publishedVersionhttp://purl.org/coar/version/c_970fb48d4fbd8a85Económicas CUCAllison, L., Okun, M. & Dutridge, K. 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Disponible en https://search.informit.org/doi/abs/10.3316/ielapa.200405038349243https://revistascientificas.cuc.edu.co/economicascuc/article/download/3768/4255https://revistascientificas.cuc.edu.co/economicascuc/article/download/3768/4325https://revistascientificas.cuc.edu.co/economicascuc/article/download/3768/4324https://revistascientificas.cuc.edu.co/economicascuc/article/download/3768/4259Núm. 2 , Año 2022OREORE.xmltext/xml2679https://repositorio.cuc.edu.co/bitstreams/56a942ed-9511-4f8a-bba6-0ef3d00727e2/downloadb93dc0abf839348e19dd1c7f10aa9ddeMD5111323/11961oai:repositorio.cuc.edu.co:11323/119612024-11-18 11:28:28.214https://creativecommons.org/licenses/by-nc-nd/4.0Oscar Daniel Licandro Goldaracena, Stefanía Yapor González, María Patricia Correa García - 2022metadata.onlyhttps://repositorio.cuc.edu.coRepositorio de la Universidad de la Costa CUCrepdigital@cuc.edu.co |