Análisis estratégico de cluster de servicios logísticos
This article presents a strategic analysis Cluster Logistics Services to identify the segment most appropriate market that contributes to increasing the competitiveness of companies and propose a roadmap that can build capacity among companies belonging to the cluster through plans action and manage...
- Autores:
-
Salas Navarro, Katherinne Paola
Acosta Villa, Carlos Manuel
Sandoval Cortes, Liliana
Pacheco, Gustavo
Mercado Caruso, Nohora Nubia
- Tipo de recurso:
- Article of journal
- Fecha de publicación:
- 2016
- Institución:
- Corporación Universidad de la Costa
- Repositorio:
- REDICUC - Repositorio CUC
- Idioma:
- spa
- OAI Identifier:
- oai:repositorio.cuc.edu.co:11323/4341
- Acceso en línea:
- https://hdl.handle.net/11323/4341
https://repositorio.cuc.edu.co/
- Palabra clave:
- Cluster
Competitiveness
logistic services
Strategy
Competitividad
Estrategia
Servicios logísticos
- Rights
- openAccess
- License
- Attribution-NonCommercial-ShareAlike 4.0 International
| Summary: | This article presents a strategic analysis Cluster Logistics Services to identify the segment most appropriate market that contributes to increasing the competitiveness of companies and propose a roadmap that can build capacity among companies belonging to the cluster through plans action and management models that strengthen productivity thereof. For this methodology was applied competitive routes in a cluster of logistics services to identify challenges, new strategy and action plans that favor the competitiveness of enterprises. |
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