Modelo de negocio a través de una plataforma web para la venta de eco-bolsas y productos sostenibles (tubag) en la ciudad de Barranquilla
The current society based on consumption intensifies its purchasing practices based on trends and specific needs, in this sense since the arrival of new generations in purchasing processes, the ease of access to products and the generation of new needs, is increasingly greater the environmental impa...
- Autores:
-
Prado Cantillo, David Antonio
Alfonso Vallejo, Adrian
- Tipo de recurso:
- Fecha de publicación:
- 2023
- Institución:
- Corporación Universidad de la Costa
- Repositorio:
- REDICUC - Repositorio CUC
- Idioma:
- spa
- OAI Identifier:
- oai:repositorio.cuc.edu.co:11323/10024
- Acceso en línea:
- https://hdl.handle.net/11323/10024
https://repositorio.cuc.edu.co/
- Palabra clave:
- Business model
Platform
Environment
Plastics
Modelo de negocio
Plataforma
Ambiente
Plásticos
- Rights
- openAccess
- License
- Atribución-NoComercial-CompartirIgual 4.0 Internacional (CC BY-NC-SA 4.0)
| Summary: | The current society based on consumption intensifies its purchasing practices based on trends and specific needs, in this sense since the arrival of new generations in purchasing processes, the ease of access to products and the generation of new needs, is increasingly greater the environmental impact that the human species generates on itself and on the different biomes that surround it, one of the main problems derived from this need of man lies in the excessive consumption of single-use plastics such as bags, and it is that although it is true in a society that constantly faces a struggle between the environmental and the monetary, the fact that these materials do affect the environment is not a falsehood; Just as it is also true that they are necessary for their practicality, it is for this last reason that the initiative tubag.com.co arises with the aim of being able to improve consumption practices with regard to single-use plastic bags, this with the aim to deliver long-lasting bags with low environmental impact and alternative materials to traditional manufacturing. At the methodological level, a mixed style will be applied, analyzing qualitative and quantitative methodical aspects for the analysis of the different sources of information that derive in the construction of the proposed Business model for tubag.com.co. Lastly, an exploration of tools for the generation of the platform and its construction to obtain a final approximation of the system. |
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