Modelo de negocio a través de una aplicación móvil para incentivar los procesos adoptivos de animales en condición de abandono y demás servicios asociados en la ciudad de Barranquilla.

Animal abandonment is a current process that is identified in the main cities of the world, in this sense, society itself allows the constant increase of animals in this condition due to various factors that tangentially affect the development and life of them; however itself contrasts with current...

Full description

Autores:
Arenas Mercado, Juan Fernando
Tipo de recurso:
Fecha de publicación:
2022
Institución:
Corporación Universidad de la Costa
Repositorio:
REDICUC - Repositorio CUC
Idioma:
spa
OAI Identifier:
oai:repositorio.cuc.edu.co:11323/9267
Acceso en línea:
https://hdl.handle.net/11323/9267
https://repositorio.cuc.edu.co/
Palabra clave:
Business model
Platform
Animal abandonment
Prototype
Modelo de negocio
Plataforma
Abandono animal
Prototipo
Rights
openAccess
License
Atribución-NoComercial-CompartirIgual 4.0 Internacional (CC BY-NC-SA 4.0)
Description
Summary:Animal abandonment is a current process that is identified in the main cities of the world, in this sense, society itself allows the constant increase of animals in this condition due to various factors that tangentially affect the development and life of them; however itself contrasts with current trends focused on the care and protection of animal life, it is for this reason that the PET:U project was born with the aim of responding to the design of a system capable of promoting animal adoption, but at the same time integrate the care that a pet requires, in order to achieve a positive impact not only in the lives of these beings but also to reduce factors associated with the proliferation of possible diseases, the development of the project will be used through a mixed methodology, mixing qualitative and quantitative aspects; as well as, the development of iterations to validate the business model and the structuring of the prototype that allows to give a visual to the final exploration of the designed solution which is the PET:U mobile application which integrates the necessary care for a pet, but At the same time, it focuses on achieving effective adoption processes. In conclusion, regarding the design of the functional prototype, the integration of the initial concepts proposed in promoting the adoption and care of abandoned animals was identified, additionally it is expected that with this development it will be possible to provide an effective strategy for the control of the identified problem, finally, a work route will be provided focused on the following steps for the functional development of the prototype and its placing on the market