How can strategic philanthropy contribute to innovation for companies

This investigation proposes to explore the existing link between a strategic conception of philanthropy and innovation. Indeed, the nature of the research question relies on an unexplored field in the CSR and Innovation management academic literature. It starts with the interest to know which the be...

Full description

Autores:
Tipo de recurso:
Fecha de publicación:
2014
Institución:
Universidad del Rosario
Repositorio:
Repositorio EdocUR - U. Rosario
Idioma:
spa
OAI Identifier:
oai:repository.urosario.edu.co:10336/10308
Acceso en línea:
https://doi.org/10.48713/10336_10308
http://repository.urosario.edu.co/handle/10336/10308
Palabra clave:
Sustainable development
Corporate social responsibility
Innovation
Administración general
Corporate Social Responsibility
Sustainable development
Innovation
General Electric
Administración de empresas
Responsabilidad social de las empresas
Organización
Rights
License
Abierto (Texto completo)
id EDOCUR2_395314373b3100e140773e94e26bcc93
oai_identifier_str oai:repository.urosario.edu.co:10336/10308
network_acronym_str EDOCUR2
network_name_str Repositorio EdocUR - U. Rosario
repository_id_str
dc.title.spa.fl_str_mv How can strategic philanthropy contribute to innovation for companies
title How can strategic philanthropy contribute to innovation for companies
spellingShingle How can strategic philanthropy contribute to innovation for companies
Sustainable development
Corporate social responsibility
Innovation
Administración general
Corporate Social Responsibility
Sustainable development
Innovation
General Electric
Administración de empresas
Responsabilidad social de las empresas
Organización
title_short How can strategic philanthropy contribute to innovation for companies
title_full How can strategic philanthropy contribute to innovation for companies
title_fullStr How can strategic philanthropy contribute to innovation for companies
title_full_unstemmed How can strategic philanthropy contribute to innovation for companies
title_sort How can strategic philanthropy contribute to innovation for companies
dc.contributor.advisor.none.fl_str_mv Marais, Magalie
dc.subject.spa.fl_str_mv Sustainable development
Corporate social responsibility
Innovation
topic Sustainable development
Corporate social responsibility
Innovation
Administración general
Corporate Social Responsibility
Sustainable development
Innovation
General Electric
Administración de empresas
Responsabilidad social de las empresas
Organización
dc.subject.ddc.none.fl_str_mv Administración general
dc.subject.keyword.eng.fl_str_mv Corporate Social Responsibility
Sustainable development
Innovation
General Electric
dc.subject.lemb.spa.fl_str_mv Administración de empresas
Responsabilidad social de las empresas
Organización
description This investigation proposes to explore the existing link between a strategic conception of philanthropy and innovation. Indeed, the nature of the research question relies on an unexplored field in the CSR and Innovation management academic literature. It starts with the interest to know which the benefits are for a firm encouraged to invest strategically in philanthropy. In this regard, the analysis contributes in fitting this gap by following different objectives in an exploratory perspective. Throughout the research it will be analyzed the concept and the current and past contributions on the different branches of innovation (product innovation, managerial innovation, technological innovation), to accentuate the relation between an accurate strategic approach to philanthropy and the impact on the organizational value. Indeed, analyzing philanthropic innovation may provide insights about business opportunities and notions related to social investments and profit. That aspect includes the link between those strategic decisions that a firm can use to maximize those investments as it was part of their core business. It also proves the existing link between CSR and innovation, and the possibilities that the enterprises have towards this subject.
publishDate 2014
dc.date.created.none.fl_str_mv 2014-05-07
dc.date.issued.none.fl_str_mv 2014
dc.date.accessioned.none.fl_str_mv 2015-03-25T17:28:37Z
dc.date.available.none.fl_str_mv 2015-03-25T17:28:37Z
dc.type.eng.fl_str_mv bachelorThesis
dc.type.coar.fl_str_mv http://purl.org/coar/resource_type/c_7a1f
dc.type.spa.spa.fl_str_mv Trabajo de grado
dc.identifier.doi.none.fl_str_mv https://doi.org/10.48713/10336_10308
dc.identifier.uri.none.fl_str_mv http://repository.urosario.edu.co/handle/10336/10308
url https://doi.org/10.48713/10336_10308
http://repository.urosario.edu.co/handle/10336/10308
dc.language.iso.none.fl_str_mv spa
language spa
dc.rights.coar.fl_str_mv http://purl.org/coar/access_right/c_abf2
dc.rights.acceso.spa.fl_str_mv Abierto (Texto completo)
dc.rights.cc.spa.fl_str_mv Atribución-NoComercial-SinDerivadas 2.5 Colombia
dc.rights.uri.none.fl_str_mv http://creativecommons.org/licenses/by-nc-nd/2.5/co/
rights_invalid_str_mv Abierto (Texto completo)
Atribución-NoComercial-SinDerivadas 2.5 Colombia
http://creativecommons.org/licenses/by-nc-nd/2.5/co/
http://purl.org/coar/access_right/c_abf2
dc.format.mimetype.none.fl_str_mv application/pdf
dc.publisher.spa.fl_str_mv Universidad del Rosario
dc.publisher.department.spa.fl_str_mv Facultad de administración
dc.publisher.program.spa.fl_str_mv Administrador de negocios internacionales
institution Universidad del Rosario
dc.source.bibliographicCitation.none.fl_str_mv Anheier, H. K., Simmons, A., & Winder, D. (2007). Innovation in strategic philanthropy : local and global perspectives / edited by Helmut K. Anheier, Adele Simmons, David Winder. New York : Springer, 2007.
Bajde, D. (2013). Marketized philanthropy: Kiva’s utopian ideology of entrepreneurial philanthropy. Marketing Theory, 13(1), 3-18.
Birkinshaw, J.M., Hamel G. & Mol. M. 2008. Management Innovation. Academy of Management Review. 33(4): 825-845.
Bocquet, R., & Mothe, C. (2011). Exploring the relationship between CSR and innovation: A comparison between small and large-sized French companies. (English). Revue Sciences De Gestion, (80), 101-119.
Bansal & Goyal (2009); Finger On The Pulse, at Last: Jeff Immelt, John Flannery. Forbes Magazine website
Blowfield M. and Frynas G. (2005); Setting new agendas: critical perspectives on Corporate Social Responsibility in the developing world; Chathamhouse Organization
Bos-Browers H.E.J., 2010, ‘Corporate sustainability and innovation in SMEs: evidence of themes and activities in practice’, Business Strategy and the Environment,19, 7, 417–435.
Boulouta, I., & Pitelis, C. (2014). Who Needs CSR? The Impact of Corporate Social Responsibility on National Competitiveness. Journal Of Business Ethics,119(3), 349-364. doi:10.1007/s10551-013-1633-2.
Burke, L. & Logsdon (1996), J.M.. Corporate Social Responsibility ,Pays Off, Long Range Planning, Volume 29, Number 4, August 1996.
Carrigan, M.: 1997, ‘The Great Corporate Give-Away – Can Marketing Do Good for the ‘Do-Gooders’?’, European Business Journal 9(4), 40–46.
Carroll A.B. (1991), “The Pyramid of Corporate Social Responsibility: Toward the Moral Management of Organizational Stakeholders”, Business Horizons, 34, p.39-48.
Charitou C. & Markides C. (2003); Responses to Disruptive Strategic Innovation. Sloan Management Review 44(2): 55-63
Chase, K. J., & Brokaw, S. C. (2013). Does Corporate Philanthropy Generate Shareholder Wealth? Effects of Philanthropy on Brand Equity and Financial Performance. Ethics & Critical Thinking Journal, 2013(2), 17.
Chung-Shing, L., Berniker, E., Van Wyhe, G., & Johnson, K. J. (2007). E-commerce disruptive innovations in charity and non-profit fund raising. Journal Of Strategic E-Commerce, 5(1&2), 39-60.
Cojocariu, C. (2011). CHALLENGES FOR THE CORPORATE SOCIAL RESPONSIBILITY; GREEN LOGISTICS. Quality - Access To Success, 10.
Downey, Jim (2007); Innovation management; Topic Gateway Series No. 38; Technical Information Service
Ellis, Tania (2010) ; Sustainable Business Success through Corporate Social Innovation, The European Financial Review, Sustainability.
Eellls, Richard (1960); The Meaning of Modern Business; New York; Columbia University Press.
Frederick W.C. (1994), From CSR1 to CSR2: The Maturing of Business-and-Society Thought, Business and Society, Vol.33, N°2, P.150-164.
Friedman, M. (1970) The Social Responsibility of Business is to Increase its Profits. New York. The New York Times Company.
Frumkin, P. (2006). Strategic giving recurso electrónico the art and science of philanthropy / Peter Frumkin. Chicago University of Chicago Press 2006.
Gabriel Y (1995) The unmanaged organization: Stories, fantasies and subjectivity. Organization Studies 16(3): 477–501.
Galbreath J. (2006), Corporate social responsibility strategy: strategic options, global considerations, Corporate Governance, Vol.6, p.175-187.
GE Annual Report; (2007); Invest and Deliver, Every Day; General Electric Website
GE Citizenship; (2012); A commitment to sustainable improvements in infant survival rates; General Electric.
GE Citizenship; (2014a); Creating Shareholder Value; The Role of Capital Markets, Solving Problems, Corporate Social Responsibility; General Electric website:
GE Citizenship; (2014b); Focus areas; Community Engagement; Health
GE Foundation, (2014); Developing futures in education, History, General Electric
GE, Global Impact Report; 2012; General Electric Website
GE Healthcare, (2010); Healthyimagination Investor Update; John Dineen, President and CEO of GE Healthcare.
GE; Sustainable Growth Report; 2012; General Electric Website
GE Fact Sheet, (2014); About, GE Imagination at work; General Electric website
Georgantzas, N. C., & Shapiro, H. J. 1993. Viable theoretical forms of synchronous production innovation. Journal of Operations Management, 11: 161–183
Godfrey, P. (2005) The relationship between corporate philanthropy and shareholder wealth: A risk management perspective. Brigham Young University.
Hart, S.: 2005, Capitalism at the Crossroads: The Unlimited Business Opportunities in Solving the World’s most Difficult Problems (Wharton School Publishing, Upper Saddle River, NJ).
Govindarajan, Vijay (2009); What is reverse innovation; Tuck School of Business at Dartmouth web site.
Gummesson, E. (1988); Qualitative methods in management research; Lund, Norway: Studentlitteratur, Chartwell-Bratt
Gunther, Mark (2008); How GE gives away its money, CNN Money, Fortune Magazine website
Harrow, J., & Jung, T. (2011). Philanthropy is Dead; Long Live Philanthropy?. Public Management Review, 13(8)
Harvey C, Maclean M, Gordon J and Shaw E (2011) Andrew Carnegie and the foundations of contemporary entrepreneurial philanthropy. Business History 53(3): 425–450
Hart, S. and C. Christensen: 2002, ‘The Great Leap: Innovation from the Base of the Pyramid’, MIT Sloan Management Review (Fall), 51–56.
Katavić, I., & Kovačević, A. (2011). Integrating corporate social responsibility (csr) into business strategies and practice. Proceedings Of The International Scientific Conference, Juraj Dobrila University Of Pula, Department Of Economics & Tourism 'Dr. Mijo Mirkovic', 1451-1472.
Healthymagination, (2014); An overview, What is GE healthymagination?
Kisperska-Moroń, D., & Klosa, E. (2013). The Importance of Logistic Risk for Achieving Corporate Social Responsibility Goals in Supply Chains. Logistics & Transport, (3), 27.
Lii, Y., & Lee, M. (2012). Doing Right Leads to Doing Well: When the Type of CSR and Reputation Interact to Affect Consumer Evaluations of the Firm. Journal Of Business Ethics, 105(1), 69-81.
Maclean, M., Harvey, C., & Gordon, J. (2013). Social innovation, social entrepreneurship and the practice of contemporary entrepreneurial philanthropy. International Small Business Journal, 31(7), 747-763
Maas, K., & Liket, K. (2011). Talk the Walk: Measuring the Impact of Strategic Philanthropy. Journal Of Business Ethics, 100(3), 445-464.
Matute-Vallejo, J., Bravo, R., & Pina, J. M. (2011). The influence of corporate social responsibility and price fairness on customer behaviour: evidence from the financial sector. Corporate Social Responsibility & Environmental Management, 18(6), 317-331. doi:10.1002/csr.247
Mescon, T. S. & D. J. Tilson (1987) Corporate Philanthropy: A Strategic Approach to the Bottom-Line. California Management Review, 29, 49-61.
Minguela-Rata, B. (2011): “Product innovation: an empirical study into the impact of simultaneous engineering on new product quality”, Globalization,
Namin, K., EuiSik, C., Youngchan, K., & Moonkyu, L. (2011). Developing an effective strategic mix of corporate philanthropy. Service Industries Journal, 31(7).
Netemeyer et al. (2004); Developing and Validating Measures of facets of customer-based brand equity; Journal of Business Research; Vol 57 No 2; pp 209-224
Nick, L. (2010). The problem with a narrow-minded interpretation of csr: why csr has nothing to do with philanthropy. Ramon Llull Journal Of Applied Ethics, (1), 79-95.
Nicholls A (2006) Social Entrepreneurship: New Models of Unsustainable Social Change. Oxford: Oxford University Press.
Pohle G. & Hittner J., (2008); Attaining sustainable growth through corporate social responsibility; IBM Global Business Services; IBM Institute for Business Value.
Porter, M.E. (1985) Competitive Advantage, Free Press, New York, 1985.
Porter, M. E., & Kramer, M. R. (2002). The Competitive Advantage of Corporate Philanthropy. Harvard Business Review, 80(12), 56-69.
Porter, M.E., & Kramer, M.R. (2006), “Strategy and Society: The Link Between Competitive Advantage and Corporate Social Responsibility”,Harvard Business Review, December
Prahalad C(2005) The Fortune at the Bottom of the Pyramid: Eradicating Poverty Through Profits, Upper Saddle River, NJ: Pearson Education/Wharton School Publishing
Prahalad, C. & Hart S. (1997). The Fortune at the bottom of the pyramid. Strategy + Business. 26, 2-14
Rana, S. (2013). Philanthropic innovation and creative capitalism: a historical and comparative perspective on social entrepreneurship and corporate social responsibility. Alabama Law Review, 64(5), 1121-1174.
Reuters (2014); General Electric Co, Company Profile; Business; Reuters UK website
Ricks Jr. Joe M. (2002) The effects of strategic corporate philanthropy on consumer perceptions: an experimental assessment; Louisiana State University, 1-38
Sanzo, M., Alvarez, L., Rey, M., & Garcia, N. (2012). Perceptions of Top Management Commitment to Innovation and R&D-Marketing Relationship Effectiveness: Do They Affect CSR?. Annals Of Public And Cooperative Economics, 83(3), 383-405.
Saraf, V., Singhai, S., & Payasi, S. (2012). Corporate Social Responsibility: Building Brand and Linking Corporate Strategy with Philanthropy. BVIMR Management Edge, 5(2), 88-97.
Sanchez, C. (2000); Motives for Corporate Philanthropy in El Salvador: Altruism and Political Legitimacy; The Journal of Business Ethics, 27, 363-375
Seul Ki, K., & Alcantara, L. (2011). The impact of corporate social responsibility activities on organisational attractiveness across different cultures. International Employment Relations Review, 17(2), 37-54.
Siegel, D. S., & Vitaliano, D. F. (2007). An Empirical Analysis of the Strategic Use of Corporate Social Responsibility. Journal Of Economics And Management Strategy, 16(3), 773-792.
Tham Jared (2013), Corrporate Social Innovation, New Business Paradigm, Lien Centre for Social Innovation
The Civic 50, (2014); The civic 50 organization, 2013 results
Tidd, J. & Besant J., (2009); Managing Innovation: Integrating technological market and organizational change; 5th edition.
USA Funds, (2008); Corporate investments in College Readiness and Access; Institute for Higher Education Policy.
Van de Ven A.H. & Poole M.S., 1995. Explaining development and change in organizations. Academy of Management Review, 20: 510-540
Varadarajan, P. Rajan and Anil Menon (1988), Cause-Related Marketing: A Coalignment of Marketing Strategy and Corporate Philanthropy, Journal of Marketing, 52 (July) 58-74.
Wharton – University of Pennsylvania; (2010); “Reverse Innovation”: GE makes India a Lab for Global Markets; Knowledge at Wharton, Health Economics.
WBCSD, (1998); CSR: Meeting changing expectations, World Business Council for Sustainable Development
WBCSD, (2004); Doing Business with the Poor: A Field Guide (World Business Council for Sustainable Development, Geneva).
dc.source.instname.spa.fl_str_mv instname:Universidad del Rosario
dc.source.reponame.spa.fl_str_mv reponame:Repositorio Institucional EdocUR
bitstream.url.fl_str_mv https://repository.urosario.edu.co/bitstreams/480748d7-c15e-40b6-9bc5-38bd62933acb/download
https://repository.urosario.edu.co/bitstreams/47906d00-41a3-4448-ad8b-ef94e6919d4f/download
https://repository.urosario.edu.co/bitstreams/7f015083-fef4-4686-8397-2bbdfc8eace3/download
https://repository.urosario.edu.co/bitstreams/215c0837-89f6-49c6-9bd1-35ebc70edf39/download
https://repository.urosario.edu.co/bitstreams/0eb7482c-92fc-4cd7-bb66-096ee1211aa3/download
bitstream.checksum.fl_str_mv 7cdf90b6152bb4477544769b5849b15c
eec927db589d344458fd08e8d91ecd45
f9ed9991c69a90105c85883242745140
3ebedd42214107a4997f437431a3211b
18f46430034227aae16b7dbef3e8d8d1
bitstream.checksumAlgorithm.fl_str_mv MD5
MD5
MD5
MD5
MD5
repository.name.fl_str_mv Repositorio institucional EdocUR
repository.mail.fl_str_mv edocur@urosario.edu.co
_version_ 1814167711333220352
spelling Marais, Magaliecd311e42-0dae-4e13-97d4-620a465780c0-1Matteucci, AlessandroAdministrador de Negocios Internacionalescbdff4fd-06e4-4754-b0da-e8929521e819-12015-03-25T17:28:37Z2015-03-25T17:28:37Z2014-05-072014This investigation proposes to explore the existing link between a strategic conception of philanthropy and innovation. Indeed, the nature of the research question relies on an unexplored field in the CSR and Innovation management academic literature. It starts with the interest to know which the benefits are for a firm encouraged to invest strategically in philanthropy. In this regard, the analysis contributes in fitting this gap by following different objectives in an exploratory perspective. Throughout the research it will be analyzed the concept and the current and past contributions on the different branches of innovation (product innovation, managerial innovation, technological innovation), to accentuate the relation between an accurate strategic approach to philanthropy and the impact on the organizational value. Indeed, analyzing philanthropic innovation may provide insights about business opportunities and notions related to social investments and profit. That aspect includes the link between those strategic decisions that a firm can use to maximize those investments as it was part of their core business. It also proves the existing link between CSR and innovation, and the possibilities that the enterprises have towards this subject.As a specific component of Corporate Social Responsibility, philanthropy can impact strongly the ability of an organization to change and innovate on diverse aspects, a subject for which only a few researches have attended in the academic literature. This investigation proposes to explore the existing link between a strategic conception of philanthropy and innovation. Indeed, the nature of the research question relies on an unexplored field in the CSR and Innovation management academic literature. It starts with the interest to know which the benefits are for a firm encouraged to invest strategically in philanthropy. In this regard, the analysis contributes in fitting this gap by following different objectives in an exploratory perspective. Throughout the research it will be analyzed the concept and the current and past contributions on the different branches of innovation (product innovation, managerial innovation, technological innovation), to accentuate the relation between an accurate strategic approach to philanthropy and the impact on the organizational value. Indeed, analyzing philanthropic innovation may provide insights about business opportunities and notions related to social investments and profit. That aspect includes the link between those strategic decisions that a firm can use to maximize those investments as it was part of their core business. It also proves the existing link between CSR and innovation, and the possibilities that the enterprises have towards this subject.Groupe Sup de Co Montpellier Business Schoolapplication/pdfhttps://doi.org/10.48713/10336_10308 http://repository.urosario.edu.co/handle/10336/10308spaUniversidad del RosarioFacultad de administraciónAdministrador de negocios internacionalesAbierto (Texto completo)Atribución-NoComercial-SinDerivadas 2.5 ColombiaEL AUTOR, manifiesta que la obra objeto de la presente autorización es original y la realizó sin violar o usurpar derechos de autor de terceros, por lo tanto la obra es de exclusiva autoría y tiene la titularidad sobre la misma. PARGRAFO: En caso de presentarse cualquier reclamación o acción por parte de un tercero en cuanto a los derechos de autor sobre la obra en cuestión, EL AUTOR, asumirá toda la responsabilidad, y saldrá en defensa de los derechos aquí autorizados; para todos los efectos la universidad actúa como un tercero de buena fe. EL AUTOR, autoriza a LA UNIVERSIDAD DEL ROSARIO, para que en los términos establecidos en la Ley 23 de 1982, Ley 44 de 1993, Decisión andina 351 de 1993, Decreto 460 de 1995 y demás normas generales sobre la materia, utilice y use la obra objeto de la presente autorización. -------------------------------------- POLITICA DE TRATAMIENTO DE DATOS PERSONALES. Declaro que autorizo previa y de forma informada el tratamiento de mis datos personales por parte de LA UNIVERSIDAD DEL ROSARIO para fines académicos y en aplicación de convenios con terceros o servicios conexos con actividades propias de la academia, con estricto cumplimiento de los principios de ley. Para el correcto ejercicio de mi derecho de habeas data cuento con la cuenta de correo habeasdata@urosario.edu.co, donde previa identificación podré solicitar la consulta, corrección y supresión de mis datos.http://creativecommons.org/licenses/by-nc-nd/2.5/co/http://purl.org/coar/access_right/c_abf2Anheier, H. K., Simmons, A., & Winder, D. (2007). Innovation in strategic philanthropy : local and global perspectives / edited by Helmut K. Anheier, Adele Simmons, David Winder. New York : Springer, 2007.Bajde, D. (2013). Marketized philanthropy: Kiva’s utopian ideology of entrepreneurial philanthropy. Marketing Theory, 13(1), 3-18.Birkinshaw, J.M., Hamel G. & Mol. M. 2008. Management Innovation. Academy of Management Review. 33(4): 825-845.Bocquet, R., & Mothe, C. (2011). Exploring the relationship between CSR and innovation: A comparison between small and large-sized French companies. (English). Revue Sciences De Gestion, (80), 101-119.Bansal & Goyal (2009); Finger On The Pulse, at Last: Jeff Immelt, John Flannery. Forbes Magazine websiteBlowfield M. and Frynas G. (2005); Setting new agendas: critical perspectives on Corporate Social Responsibility in the developing world; Chathamhouse OrganizationBos-Browers H.E.J., 2010, ‘Corporate sustainability and innovation in SMEs: evidence of themes and activities in practice’, Business Strategy and the Environment,19, 7, 417–435.Boulouta, I., & Pitelis, C. (2014). Who Needs CSR? The Impact of Corporate Social Responsibility on National Competitiveness. Journal Of Business Ethics,119(3), 349-364. doi:10.1007/s10551-013-1633-2.Burke, L. & Logsdon (1996), J.M.. Corporate Social Responsibility ,Pays Off, Long Range Planning, Volume 29, Number 4, August 1996.Carrigan, M.: 1997, ‘The Great Corporate Give-Away – Can Marketing Do Good for the ‘Do-Gooders’?’, European Business Journal 9(4), 40–46.Carroll A.B. (1991), “The Pyramid of Corporate Social Responsibility: Toward the Moral Management of Organizational Stakeholders”, Business Horizons, 34, p.39-48.Charitou C. & Markides C. (2003); Responses to Disruptive Strategic Innovation. Sloan Management Review 44(2): 55-63Chase, K. J., & Brokaw, S. C. (2013). Does Corporate Philanthropy Generate Shareholder Wealth? Effects of Philanthropy on Brand Equity and Financial Performance. Ethics & Critical Thinking Journal, 2013(2), 17.Chung-Shing, L., Berniker, E., Van Wyhe, G., & Johnson, K. J. (2007). E-commerce disruptive innovations in charity and non-profit fund raising. Journal Of Strategic E-Commerce, 5(1&2), 39-60.Cojocariu, C. (2011). CHALLENGES FOR THE CORPORATE SOCIAL RESPONSIBILITY; GREEN LOGISTICS. Quality - Access To Success, 10.Downey, Jim (2007); Innovation management; Topic Gateway Series No. 38; Technical Information ServiceEllis, Tania (2010) ; Sustainable Business Success through Corporate Social Innovation, The European Financial Review, Sustainability.Eellls, Richard (1960); The Meaning of Modern Business; New York; Columbia University Press.Frederick W.C. (1994), From CSR1 to CSR2: The Maturing of Business-and-Society Thought, Business and Society, Vol.33, N°2, P.150-164.Friedman, M. (1970) The Social Responsibility of Business is to Increase its Profits. New York. The New York Times Company.Frumkin, P. (2006). Strategic giving recurso electrónico the art and science of philanthropy / Peter Frumkin. Chicago University of Chicago Press 2006.Gabriel Y (1995) The unmanaged organization: Stories, fantasies and subjectivity. Organization Studies 16(3): 477–501.Galbreath J. (2006), Corporate social responsibility strategy: strategic options, global considerations, Corporate Governance, Vol.6, p.175-187.GE Annual Report; (2007); Invest and Deliver, Every Day; General Electric WebsiteGE Citizenship; (2012); A commitment to sustainable improvements in infant survival rates; General Electric.GE Citizenship; (2014a); Creating Shareholder Value; The Role of Capital Markets, Solving Problems, Corporate Social Responsibility; General Electric website:GE Citizenship; (2014b); Focus areas; Community Engagement; HealthGE Foundation, (2014); Developing futures in education, History, General ElectricGE, Global Impact Report; 2012; General Electric WebsiteGE Healthcare, (2010); Healthyimagination Investor Update; John Dineen, President and CEO of GE Healthcare.GE; Sustainable Growth Report; 2012; General Electric WebsiteGE Fact Sheet, (2014); About, GE Imagination at work; General Electric websiteGeorgantzas, N. C., & Shapiro, H. J. 1993. Viable theoretical forms of synchronous production innovation. Journal of Operations Management, 11: 161–183Godfrey, P. (2005) The relationship between corporate philanthropy and shareholder wealth: A risk management perspective. Brigham Young University.Hart, S.: 2005, Capitalism at the Crossroads: The Unlimited Business Opportunities in Solving the World’s most Difficult Problems (Wharton School Publishing, Upper Saddle River, NJ).Govindarajan, Vijay (2009); What is reverse innovation; Tuck School of Business at Dartmouth web site.Gummesson, E. (1988); Qualitative methods in management research; Lund, Norway: Studentlitteratur, Chartwell-BrattGunther, Mark (2008); How GE gives away its money, CNN Money, Fortune Magazine websiteHarrow, J., & Jung, T. (2011). Philanthropy is Dead; Long Live Philanthropy?. Public Management Review, 13(8)Harvey C, Maclean M, Gordon J and Shaw E (2011) Andrew Carnegie and the foundations of contemporary entrepreneurial philanthropy. Business History 53(3): 425–450Hart, S. and C. Christensen: 2002, ‘The Great Leap: Innovation from the Base of the Pyramid’, MIT Sloan Management Review (Fall), 51–56.Katavić, I., & Kovačević, A. (2011). Integrating corporate social responsibility (csr) into business strategies and practice. Proceedings Of The International Scientific Conference, Juraj Dobrila University Of Pula, Department Of Economics & Tourism 'Dr. Mijo Mirkovic', 1451-1472.Healthymagination, (2014); An overview, What is GE healthymagination?Kisperska-Moroń, D., & Klosa, E. (2013). The Importance of Logistic Risk for Achieving Corporate Social Responsibility Goals in Supply Chains. Logistics & Transport, (3), 27.Lii, Y., & Lee, M. (2012). Doing Right Leads to Doing Well: When the Type of CSR and Reputation Interact to Affect Consumer Evaluations of the Firm. Journal Of Business Ethics, 105(1), 69-81.Maclean, M., Harvey, C., & Gordon, J. (2013). Social innovation, social entrepreneurship and the practice of contemporary entrepreneurial philanthropy. International Small Business Journal, 31(7), 747-763Maas, K., & Liket, K. (2011). Talk the Walk: Measuring the Impact of Strategic Philanthropy. Journal Of Business Ethics, 100(3), 445-464.Matute-Vallejo, J., Bravo, R., & Pina, J. M. (2011). The influence of corporate social responsibility and price fairness on customer behaviour: evidence from the financial sector. Corporate Social Responsibility & Environmental Management, 18(6), 317-331. doi:10.1002/csr.247Mescon, T. S. & D. J. Tilson (1987) Corporate Philanthropy: A Strategic Approach to the Bottom-Line. California Management Review, 29, 49-61.Minguela-Rata, B. (2011): “Product innovation: an empirical study into the impact of simultaneous engineering on new product quality”, Globalization,Namin, K., EuiSik, C., Youngchan, K., & Moonkyu, L. (2011). Developing an effective strategic mix of corporate philanthropy. Service Industries Journal, 31(7).Netemeyer et al. (2004); Developing and Validating Measures of facets of customer-based brand equity; Journal of Business Research; Vol 57 No 2; pp 209-224Nick, L. (2010). The problem with a narrow-minded interpretation of csr: why csr has nothing to do with philanthropy. Ramon Llull Journal Of Applied Ethics, (1), 79-95.Nicholls A (2006) Social Entrepreneurship: New Models of Unsustainable Social Change. Oxford: Oxford University Press.Pohle G. & Hittner J., (2008); Attaining sustainable growth through corporate social responsibility; IBM Global Business Services; IBM Institute for Business Value.Porter, M.E. (1985) Competitive Advantage, Free Press, New York, 1985.Porter, M. E., & Kramer, M. R. (2002). The Competitive Advantage of Corporate Philanthropy. Harvard Business Review, 80(12), 56-69.Porter, M.E., & Kramer, M.R. (2006), “Strategy and Society: The Link Between Competitive Advantage and Corporate Social Responsibility”,Harvard Business Review, DecemberPrahalad C(2005) The Fortune at the Bottom of the Pyramid: Eradicating Poverty Through Profits, Upper Saddle River, NJ: Pearson Education/Wharton School PublishingPrahalad, C. & Hart S. (1997). The Fortune at the bottom of the pyramid. Strategy + Business. 26, 2-14Rana, S. (2013). Philanthropic innovation and creative capitalism: a historical and comparative perspective on social entrepreneurship and corporate social responsibility. Alabama Law Review, 64(5), 1121-1174.Reuters (2014); General Electric Co, Company Profile; Business; Reuters UK websiteRicks Jr. Joe M. (2002) The effects of strategic corporate philanthropy on consumer perceptions: an experimental assessment; Louisiana State University, 1-38Sanzo, M., Alvarez, L., Rey, M., & Garcia, N. (2012). Perceptions of Top Management Commitment to Innovation and R&D-Marketing Relationship Effectiveness: Do They Affect CSR?. Annals Of Public And Cooperative Economics, 83(3), 383-405.Saraf, V., Singhai, S., & Payasi, S. (2012). Corporate Social Responsibility: Building Brand and Linking Corporate Strategy with Philanthropy. BVIMR Management Edge, 5(2), 88-97.Sanchez, C. (2000); Motives for Corporate Philanthropy in El Salvador: Altruism and Political Legitimacy; The Journal of Business Ethics, 27, 363-375Seul Ki, K., & Alcantara, L. (2011). The impact of corporate social responsibility activities on organisational attractiveness across different cultures. International Employment Relations Review, 17(2), 37-54.Siegel, D. S., & Vitaliano, D. F. (2007). An Empirical Analysis of the Strategic Use of Corporate Social Responsibility. Journal Of Economics And Management Strategy, 16(3), 773-792.Tham Jared (2013), Corrporate Social Innovation, New Business Paradigm, Lien Centre for Social InnovationThe Civic 50, (2014); The civic 50 organization, 2013 resultsTidd, J. & Besant J., (2009); Managing Innovation: Integrating technological market and organizational change; 5th edition.USA Funds, (2008); Corporate investments in College Readiness and Access; Institute for Higher Education Policy.Van de Ven A.H. & Poole M.S., 1995. Explaining development and change in organizations. Academy of Management Review, 20: 510-540Varadarajan, P. Rajan and Anil Menon (1988), Cause-Related Marketing: A Coalignment of Marketing Strategy and Corporate Philanthropy, Journal of Marketing, 52 (July) 58-74.Wharton – University of Pennsylvania; (2010); “Reverse Innovation”: GE makes India a Lab for Global Markets; Knowledge at Wharton, Health Economics.WBCSD, (1998); CSR: Meeting changing expectations, World Business Council for Sustainable DevelopmentWBCSD, (2004); Doing Business with the Poor: A Field Guide (World Business Council for Sustainable Development, Geneva).instname:Universidad del Rosarioreponame:Repositorio Institucional EdocURSustainable developmentCorporate social responsibilityInnovationAdministración general658600Corporate Social ResponsibilitySustainable developmentInnovationGeneral ElectricAdministración de empresasResponsabilidad social de las empresasOrganizaciónHow can strategic philanthropy contribute to innovation for companiesbachelorThesisTrabajo de gradohttp://purl.org/coar/resource_type/c_7a1fORIGINALMatteucci-Alessandro-2014.pdfMatteucci-Alessandro-2014.pdfDocumento principalapplication/pdf1032094https://repository.urosario.edu.co/bitstreams/480748d7-c15e-40b6-9bc5-38bd62933acb/download7cdf90b6152bb4477544769b5849b15cMD51LICENSElicense.txtlicense.txttext/plain2185https://repository.urosario.edu.co/bitstreams/47906d00-41a3-4448-ad8b-ef94e6919d4f/downloadeec927db589d344458fd08e8d91ecd45MD52CC-LICENSElicense_rdflicense_rdfapplication/octet-stream1232https://repository.urosario.edu.co/bitstreams/7f015083-fef4-4686-8397-2bbdfc8eace3/downloadf9ed9991c69a90105c85883242745140MD53TEXTMatteucci-Alessandro-2014.pdf.txtMatteucci-Alessandro-2014.pdf.txtExtracted Texttext/plain136634https://repository.urosario.edu.co/bitstreams/215c0837-89f6-49c6-9bd1-35ebc70edf39/download3ebedd42214107a4997f437431a3211bMD54THUMBNAILMatteucci-Alessandro-2014.pdf.jpgMatteucci-Alessandro-2014.pdf.jpgGenerated Thumbnailimage/jpeg932https://repository.urosario.edu.co/bitstreams/0eb7482c-92fc-4cd7-bb66-096ee1211aa3/download18f46430034227aae16b7dbef3e8d8d1MD5510336/10308oai:repository.urosario.edu.co:10336/103082021-06-03 00:45:50.377http://creativecommons.org/licenses/by-nc-nd/2.5/co/https://repository.urosario.edu.coRepositorio institucional EdocURedocur@urosario.edu.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

Publicaciones similares