Sponsorship of physical activity programs by the sweetened beverages industry: Public health or public relations?

The growing evidence on the association between consumption of sugar-sweetened beverages, obesity and other chronic diseases has highlighted the need to implement policy actions that go beyond programs exclusively focused on individual responsibility. In order to protect their commercial goals in La...

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Autores:
Tipo de recurso:
Fecha de publicación:
2011
Institución:
Universidad del Rosario
Repositorio:
Repositorio EdocUR - U. Rosario
Idioma:
spa
OAI Identifier:
oai:repository.urosario.edu.co:10336/23165
Acceso en línea:
https://repository.urosario.edu.co/handle/10336/23165
Palabra clave:
Advertizing
Article
Carbonated beverage
Conflict of interest
Economics
Ethics
Financial management
Food industry
Government regulation
Health promotion
Human
Legal aspect
Motor activity
Public health
Social behavior
Advertising as topic
Carbonated beverages
Conflict of interest
Financial support
Food industry
Government regulation
Health promotion
Humans
Motor activity
Public health
Social responsibility
Conflict of interest
Physical activity
Soft drinks
Soft drinks industries
public health
Nutririon
Rights
License
Abierto (Texto Completo)
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spelling a91dba35-3d5c-4ee4-a663-4f5ba14b2975-1c2a62b01-ebb3-4798-8d9b-df6eb8c28966-1887fe89b-98ec-4781-a5b8-653741a5ae0f-103a39400-513a-4f03-a525-91f7c4d837aa-1c90b2ae1-4f49-4d81-a0bb-69f47b61a4c3-1d4013a4a-fd66-428e-b9b5-733591088ef2-1f6e772ea-5b9d-40fe-80f8-1591df9cd33a-1ec59c4bd-d986-4667-af33-0f656834c179-12020-05-26T00:00:07Z2020-05-26T00:00:07Z2011The growing evidence on the association between consumption of sugar-sweetened beverages, obesity and other chronic diseases has highlighted the need to implement policy actions that go beyond programs exclusively focused on individual responsibility. In order to protect their commercial goals in Latin America, the sugar-sweetened beverage industry practices intense lobbying at high government levels in several countries across the region. This strategy is accompanied by corporate social responsibility programs that fund initiatives promoting physical activity. These efforts, although appearing altruistic, are intended to improve the industry's public image and increase political influence in order to block regulations counter to their interests. If this industry wants to contribute to human well being, as it has publicly stated, it should avoid blocking legislative actions intended to regulate the marketing, advertising and sale of their products. © Faculdade de Saúde Pública da Universidade de São Paulo.application/pdf348910https://repository.urosario.edu.co/handle/10336/23165spa427No. 2423Revista de Saude PublicaVol. 45Revista de Saude Publica, ISSN:348910, Vol.45, No.2 (2011); pp. 423-427https://www.scopus.com/inward/record.uri?eid=2-s2.0-79953836764&partnerID=40&md5=f12ac95680c81c29980e18b95387574dAbierto (Texto Completo)http://purl.org/coar/access_right/c_abf2instname:Universidad del Rosarioreponame:Repositorio Institucional EdocURAdvertizingArticleCarbonated beverageConflict of interestEconomicsEthicsFinancial managementFood industryGovernment regulationHealth promotionHumanLegal aspectMotor activityPublic healthSocial behaviorAdvertising as topicCarbonated beveragesConflict of interestFinancial supportFood industryGovernment regulationHealth promotionHumansMotor activityPublic healthSocial responsibilityConflict of interestPhysical activitySoft drinksSoft drinks industriespublic healthNutririonSponsorship of physical activity programs by the sweetened beverages industry: Public health or public relations?Patrocinio de programas de actividad física por parte de la industria de bebidas azucaradas: ¿Salud pública o relaciones públicas?articleArtículohttp://purl.org/coar/version/c_970fb48d4fbd8a85http://purl.org/coar/resource_type/c_6501Gómez L.Jacoby E.Ibarra L.Lucumí D.Hernandez A.Parra D.Florindo A.Hallal P.ORIGINALen.pdfapplication/pdf50454https://repository.urosario.edu.co/bitstreams/8c6a44e4-38bb-4128-89ea-52fac7f47377/downloadc584bc534b90caf2c7a23c2f646a7489MD51TEXTen.pdf.txten.pdf.txtExtracted texttext/plain17606https://repository.urosario.edu.co/bitstreams/f4a26642-1569-467f-9b33-568fd9c150b6/downloadefb7bb19eef5979be96341d70c5d3120MD52THUMBNAILen.pdf.jpgen.pdf.jpgGenerated Thumbnailimage/jpeg4543https://repository.urosario.edu.co/bitstreams/967bbabd-86d7-4245-9bbf-a9eb99b7d2f2/download955dd4deb4c09c75530b8cbbc89fc0b1MD5310336/23165oai:repository.urosario.edu.co:10336/231652022-05-02 07:37:19.361249https://repository.urosario.edu.coRepositorio institucional EdocURedocur@urosario.edu.co
dc.title.spa.fl_str_mv Sponsorship of physical activity programs by the sweetened beverages industry: Public health or public relations?
dc.title.TranslatedTitle.spa.fl_str_mv Patrocinio de programas de actividad física por parte de la industria de bebidas azucaradas: ¿Salud pública o relaciones públicas?
title Sponsorship of physical activity programs by the sweetened beverages industry: Public health or public relations?
spellingShingle Sponsorship of physical activity programs by the sweetened beverages industry: Public health or public relations?
Advertizing
Article
Carbonated beverage
Conflict of interest
Economics
Ethics
Financial management
Food industry
Government regulation
Health promotion
Human
Legal aspect
Motor activity
Public health
Social behavior
Advertising as topic
Carbonated beverages
Conflict of interest
Financial support
Food industry
Government regulation
Health promotion
Humans
Motor activity
Public health
Social responsibility
Conflict of interest
Physical activity
Soft drinks
Soft drinks industries
public health
Nutririon
title_short Sponsorship of physical activity programs by the sweetened beverages industry: Public health or public relations?
title_full Sponsorship of physical activity programs by the sweetened beverages industry: Public health or public relations?
title_fullStr Sponsorship of physical activity programs by the sweetened beverages industry: Public health or public relations?
title_full_unstemmed Sponsorship of physical activity programs by the sweetened beverages industry: Public health or public relations?
title_sort Sponsorship of physical activity programs by the sweetened beverages industry: Public health or public relations?
dc.subject.keyword.spa.fl_str_mv Advertizing
Article
Carbonated beverage
Conflict of interest
Economics
Ethics
Financial management
Food industry
Government regulation
Health promotion
Human
Legal aspect
Motor activity
Public health
Social behavior
Advertising as topic
Carbonated beverages
Conflict of interest
Financial support
Food industry
Government regulation
Health promotion
Humans
Motor activity
Public health
Social responsibility
Conflict of interest
Physical activity
Soft drinks
Soft drinks industries
topic Advertizing
Article
Carbonated beverage
Conflict of interest
Economics
Ethics
Financial management
Food industry
Government regulation
Health promotion
Human
Legal aspect
Motor activity
Public health
Social behavior
Advertising as topic
Carbonated beverages
Conflict of interest
Financial support
Food industry
Government regulation
Health promotion
Humans
Motor activity
Public health
Social responsibility
Conflict of interest
Physical activity
Soft drinks
Soft drinks industries
public health
Nutririon
dc.subject.keyword.eng.fl_str_mv public health
Nutririon
description The growing evidence on the association between consumption of sugar-sweetened beverages, obesity and other chronic diseases has highlighted the need to implement policy actions that go beyond programs exclusively focused on individual responsibility. In order to protect their commercial goals in Latin America, the sugar-sweetened beverage industry practices intense lobbying at high government levels in several countries across the region. This strategy is accompanied by corporate social responsibility programs that fund initiatives promoting physical activity. These efforts, although appearing altruistic, are intended to improve the industry's public image and increase political influence in order to block regulations counter to their interests. If this industry wants to contribute to human well being, as it has publicly stated, it should avoid blocking legislative actions intended to regulate the marketing, advertising and sale of their products. © Faculdade de Saúde Pública da Universidade de São Paulo.
publishDate 2011
dc.date.created.spa.fl_str_mv 2011
dc.date.accessioned.none.fl_str_mv 2020-05-26T00:00:07Z
dc.date.available.none.fl_str_mv 2020-05-26T00:00:07Z
dc.type.eng.fl_str_mv article
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dc.type.spa.spa.fl_str_mv Artículo
dc.identifier.issn.none.fl_str_mv 348910
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dc.relation.citationIssue.none.fl_str_mv No. 2
dc.relation.citationStartPage.none.fl_str_mv 423
dc.relation.citationTitle.none.fl_str_mv Revista de Saude Publica
dc.relation.citationVolume.none.fl_str_mv Vol. 45
dc.relation.ispartof.spa.fl_str_mv Revista de Saude Publica, ISSN:348910, Vol.45, No.2 (2011); pp. 423-427
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