Brief Current Context of the Types of Electronic Commerce in Colombia

In the current context, e-commerce has improved significantly as consumers have increased online shopping in different sectors of the economy. Therefore, the term “e-commerce” is becoming increasingly well-known and relevant for conducting business transactions. In addition, the current context of the COVID-19 pandemic has contributed to the extreme growth of e-commerce, and in the long term it will be a vital part of companies to achieve a greater competitive advantage as it offers benefits to the end consumer. However, it is important to note that there will be technological and non-technological limitations that will affect its growth. Nevertheless, the advance of information and communication technologies (ICTS) will tend to correct these limitations, consolidating the generalized increase of e-commerce worldwide. Consequently, it is pertinent that students of economics, administrative and accounting sciences, engineering, among others, expand their knowledge in e-commerce and thus be at the forefront of the different issues surrounding the digital transformation in companies and the digital economy.

• Autores: Robayo Botiva, Diana María
• Tipo de recurso: Informe
• Fecha de publicación: 2021
• Institución: Universidad Cooperativa de Colombia
• Repositorio: Repositorio UCC
• OAI Identifier: oai:repository.ucc.edu.co:20.500.12494/34112
• Acceso en línea: https://doi.org/10.16925/gclc.17; https://hdl.handle.net/20.500.12494/34112
• Palabra clave: Comercio electrónico; Comercio electrónico local; Comercio electrónico móvil; Comercio electrónico social; Tipos de comercio electrónico; ADM; E-commerce; Local e-commerce; Mobile e-commerce; Social e-commerce; Types of e-commerce
• Rights: openAccess
• License: Atribución