The Canvas model in project formulation

Purpose: The aim of this article is to determine the relevance of the Canvas methodology in project formulation through model characterization, thus answering the question: Is the Canvas methodology a relevant model for project management in an entrepreneurial context? Description: The Canvas model...

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Autores:
Ferreira-Herrera, Diana Carolina
Tipo de recurso:
Work document
Fecha de publicación:
2016
Institución:
Universidad Cooperativa de Colombia
Repositorio:
Repositorio UCC
Idioma:
spa
OAI Identifier:
oai:repository.ucc.edu.co:20.500.12494/11754
Acceso en línea:
https://revistas.ucc.edu.co/index.php/co/article/view/1252
https://hdl.handle.net/20.500.12494/11754
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openAccess
License
http://purl.org/coar/access_right/c_abf2
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repository_id_str
dc.title.eng.fl_str_mv The Canvas model in project formulation
dc.title.spa.fl_str_mv El modelo CANVAS en la formulación de proyectos
dc.title.por.fl_str_mv O modelo Canvas na formulação de projetos
title The Canvas model in project formulation
spellingShingle The Canvas model in project formulation
title_short The Canvas model in project formulation
title_full The Canvas model in project formulation
title_fullStr The Canvas model in project formulation
title_full_unstemmed The Canvas model in project formulation
title_sort The Canvas model in project formulation
dc.creator.fl_str_mv Ferreira-Herrera, Diana Carolina
dc.contributor.author.none.fl_str_mv Ferreira-Herrera, Diana Carolina
description Purpose: The aim of this article is to determine the relevance of the Canvas methodology in project formulation through model characterization, thus answering the question: Is the Canvas methodology a relevant model for project management in an entrepreneurial context? Description: The Canvas model seeks to manage projects as business units. It is a model intended for emphasizing the entrepreneurial potential in project management. For this, texts and articles that have provided the basis for working on such methodology and other older references, which have set the guidelines to discuss business plans and models, are reviewed. Point of view: The innovative and entrepreneurial context in which businesses are conducted today creates the need for simple, dynamic models that promptly react to changes in the environment and provide an organized view of the information available. Conclusions: The Canvas model is a relevant tool in a context of entrepreneurship and innovation and, while the business plan is important, it must be flexible and ready to respond to opportunities and needs (such as the signing of Messi on a napkin).
publishDate 2016
dc.date.accessioned.none.fl_str_mv 2019-06-27T17:14:38Z
dc.date.available.none.fl_str_mv 2019-06-27T17:14:38Z
dc.date.none.fl_str_mv 2016-02-04
dc.type.none.fl_str_mv Documento de trabajo
dc.type.coar.none.fl_str_mv http://purl.org/coar/resource_type/c_8042
dc.type.driver.none.fl_str_mv info:eu-repo/semantics/workingPaper
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format http://purl.org/coar/resource_type/c_8042
status_str acceptedVersion
dc.identifier.none.fl_str_mv https://revistas.ucc.edu.co/index.php/co/article/view/1252
10.16925/co.v23i107.1252
dc.identifier.uri.none.fl_str_mv https://hdl.handle.net/20.500.12494/11754
url https://revistas.ucc.edu.co/index.php/co/article/view/1252
https://hdl.handle.net/20.500.12494/11754
identifier_str_mv 10.16925/co.v23i107.1252
dc.language.none.fl_str_mv spa
language spa
dc.relation.none.fl_str_mv https://revistas.ucc.edu.co/index.php/co/article/view/1252/1439
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dc.format.none.fl_str_mv application/pdf
dc.publisher.spa.fl_str_mv Universidad Cooperativa de Colombia
dc.source.eng.fl_str_mv Cooperativismo & Desarrollo; Vol 23 No 107 (2015)
dc.source.spa.fl_str_mv Cooperativismo & Desarrollo; Vol. 23 Núm. 107 (2015)
dc.source.por.fl_str_mv Cooperativismo & Desarrollo; v. 23 n. 107 (2015)
dc.source.none.fl_str_mv 2382-4220
0120-7180
institution Universidad Cooperativa de Colombia
repository.name.fl_str_mv Repositorio Institucional Universidad Cooperativa de Colombia
repository.mail.fl_str_mv bdigital@metabiblioteca.com
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spelling Ferreira-Herrera, Diana Carolina2016-02-042019-06-27T17:14:38Z2019-06-27T17:14:38Zhttps://revistas.ucc.edu.co/index.php/co/article/view/125210.16925/co.v23i107.1252https://hdl.handle.net/20.500.12494/11754Purpose: The aim of this article is to determine the relevance of the Canvas methodology in project formulation through model characterization, thus answering the question: Is the Canvas methodology a relevant model for project management in an entrepreneurial context? Description: The Canvas model seeks to manage projects as business units. It is a model intended for emphasizing the entrepreneurial potential in project management. For this, texts and articles that have provided the basis for working on such methodology and other older references, which have set the guidelines to discuss business plans and models, are reviewed. Point of view: The innovative and entrepreneurial context in which businesses are conducted today creates the need for simple, dynamic models that promptly react to changes in the environment and provide an organized view of the information available. Conclusions: The Canvas model is a relevant tool in a context of entrepreneurship and innovation and, while the business plan is important, it must be flexible and ready to respond to opportunities and needs (such as the signing of Messi on a napkin).Propósito: El objetivo de este trabajo es determinar la pertinencia de la metodología Canvas en la formulación de proyectos a través de la caracterización del modelo, resolviendo así la cuestión: ¿Es la metodología Canvas un modelo pertinente para la gestión de proyectos en un contexto emprendedor? Descripción: El modelo Canvas, busca que los proyectos se gestionen como unidades de negocio. Es un modelo que busca resaltar el potencial emprendedor en la gestión de proyectos. Para ello se realiza esta revisión con textos y artículos que han dado las bases para trabajar sobre dicha metodología y otros referentes más antiguos que han sentado las pautas para hablar de Planes y Modelos de negocio. Punto de vista: El contexto innovador y emprendedor en que hoy se desarrollan los negocios, genera la necesidad de modelos de negocios dinámicos, simples y que respondan rápidamente a los cambios del entorno y presenten una visión organizada de la información con la que cuenta. Conclusiones: El modelo Canvas es una herramienta pertinente en un contexto de emprendimiento e innovación, que si bien el plan de Negocio es importante, debe ser flexible, pendiente a responder a las oportunidades y necesidades (como el fichaje de Messi en una servilleta). Propósito: o objetivo deste artigo é determinar a pertinência da metodologia Canvas na formulação de projetos por meio da caracterização do modelo e resolver, assim, a questão: a metodologia Canvas é um modelo pertinente para a gestão de projetos num contexto empreendedor? Descrição: o modelo Canvas pretende que os projetos sejam geridos como unidades de negócio. É um modelo que busca ressaltar o potencial empreendedor na gestão de projetos. Para isso, realiza-se esta revisão com textos e artigos que têm proporcionado as bases para trabalhar sobre essa metodologia e outros referentes mais antigos, que têm estabelecido as normas para falar de planos e modelos de negócio. Ponto de vista: o contexto inovador e empreendedor em que hoje os negócios são desenvolvidos gera a necessidade de modelos de negócios dinâmicos, simples e que respondam rapidamente às mudanças do ambiente e apresentem uma visão organizada da informação com a que conta. Conclusões: o modelo Canvas é uma ferramenta pertinente num contexto de empreendimento e inovação e, embora o plano de negócios seja importante, deve ser flexível, atender às necessidades e oportunidades (como a pré--contratação de Messi feita num guardanapo).application/pdfspaUniversidad Cooperativa de Colombiahttps://revistas.ucc.edu.co/index.php/co/article/view/1252/1439Cooperativismo & Desarrollo; Vol 23 No 107 (2015)Cooperativismo & Desarrollo; Vol. 23 Núm. 107 (2015)Cooperativismo & Desarrollo; v. 23 n. 107 (2015)2382-42200120-7180The Canvas model in project formulationEl modelo CANVAS en la formulación de proyectosO modelo Canvas na formulação de projetosDocumento de trabajohttp://purl.org/coar/resource_type/c_8042info:eu-repo/semantics/workingPaperinfo:eu-repo/semantics/acceptedVersioninfo:eu-repo/semantics/openAccesshttp://purl.org/coar/access_right/c_abf2Publication20.500.12494/11754oai:repository.ucc.edu.co:20.500.12494/117542024-08-10 22:38:18.183metadata.onlyhttps://repository.ucc.edu.coRepositorio Institucional Universidad Cooperativa de Colombiabdigital@metabiblioteca.com